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Melrose Bank's "Denim Days" Help to Support Charities

May 31, 2007

Melrose, MA – Donations to charitable organizations have become part of the culture for many companies. Specific charitable events during the year have employees coming together to walk, run, golf and attend galas. Their generous donations help to fund programs, advocacy, research and services through charities in their communities. One such company that participates in charitable giving is Melrose Bank. What began as a yearly bank-wide contribution to breast cancer research has now become a regular event. Since September of 2006, the bank now has weekly “Denim Days”, whereby employees pay $3 each week for the privilege of wearing denim to work on Friday. The money collected is donated to a different charitable organization at an employee’s suggestion each month. Most employees contribute to the selected charity whether or not they wear jeans, and many employees pre-pay at the beginning of every month, generally making larger contributions.

“Our employees believe in supporting these charities and each other”, stated Jim Oosterman, vice president of marketing for the bank. “The charities are suggested directly by the employees. As a result, “Denim Days” has taken on a more personal meaning, with a true spirit of camaraderie and support for all of the causes we support. We put up signs in the lobby so customers are aware of why we’re dressed down a bit, and what the employees of the bank are giving to each week. We’ve had some positive comments from our customers, too. They feel that our employees are going above and beyond toward helping our community. For us, it is more than just being able to wear denim to work.”

To date, the bank has raised over $1500, donating to such organizations as Make a Wish Foundation, Multiple Sclerosis Society, St. Jude’s Children’s Hospital, Hallmark Health Hospice, and most recently, the Doug Flutie, Jr. Foundation for Autism. In addition to Friday “Denim Days”, employees have also supported the walks for Multiple Sclerosis Research, and the American Cancer Society. The bank continues to support the Susan G. Komen Breast Cancer Foundation, considered their signature event, which was the inspiration for their now popular “Denim Days”.

Founded in 1890, Melrose Bank is an independent, mutually owned community bank dedicated to providing financial resources and support for the community it serves in Melrose. Products and services include full-service banking, residential mortgages, consumer loans, retirement plans and investment services. Deposits are insured by the Federal Deposit Insurance Corporation and Share Insurance Fund. Melrose Bank can be contacted at (781) 665-2500 or online at www.melrosebank.com


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